Monday, April 15, 2013

http://www.youtube.com/watch?feature=player_embedded&v=Q2qUjw0Z7gs

This YouTube video shows the president of Writer's Guild of america, Patric Veronne, speaking to the topic of media ownership. He most notably points out that in the last 25 years that the media climate had undergone drastic changes in corporations being able to acquire more media outlets, resulting in making themselves larger and more powerful. He also points out how the real art of storytelling is being diminished by the so called "reality" based "unscripted" programming, and how they fail to even recognize that they even have writers, and they're there not to meet the demand of story telling and character development, but of advertiser whim and product integration. 

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